The New Intel Atom processor Experience with Netbook

Netbook ExperienceDid you know that the Intel Atom processor has powered nearly all the netbooks since they first began appearing on your shelves? It's true. And now, the Intel Atom processor is better than ever.


By enabling a small, sleek, attractive design, it delivers basic performance and long battery life so your customers can stay connected to people and information while they're on the go.



What's New


The original Intel Atom processor and its predecessor (code-named Pine Trail) were built on Intel's 45 nm processing technology. The new Intel Atom processor (code-named Cedar Trail-M for mobile solutions) moves to the 32 nm processing technology. This translates to new CPUs with great improvements and features your customers want and need. Take a look at the enhancements.



Key Performance Enhancements:


Better power management features—The new platform's power management features can potentially improve performance and battery life by 20 percent compared to the previous generation!1


Now with 4 threads—Thanks to Intel Hyper-Threading Technology, all Intel Atom mobile CPUs have 4 threads. Your customers can get more done in less time!


Better battery life—Netbooks with the new Intel Atom processor offer up to 10 hours of battery life and weeks of standby.


Improved graphics performance—Netbooks with a new Intel Atom processor provide graphic performance that is up to 2 times better than the previous generation’s CPUs.2


Enhanced video—The new Intel Atom processor provides full 1080p high-definition and includes improved digital display options, including HDMI.



Design Enhancements


In addition to these performance enhancements, the new Intel Atom processor will enable better-looking and more stylish netbooks too!




  • Netbooks could become available in a variety of form factors that are:

  • Sleeker—Many manufacturers have reduced the size of the netbook, making them sleek and thin.

  • Larger—Some netbooks now have larger screens, ranging from 10.2 inches to 12.1 inches.


Platform Enhancements


Many netbooks with a new Intel Atom processor inside also include great technology enhancements from Intel, including Intel Wireless Display.


Intel Wireless Display has been around for a while but previously was only available in full-featured laptops with Intel Core processors. Now, netbook users can also enjoy their personal or online content directly from their netbook, but on the largest screen in the house—their TV!



Netbooks Revisited


Now that you've seen what's new, let's review what hasn't changed. For your customers, mobility is the new normal. Whether they're at home, at work, or on the go, they need to communicate, work, and stay entertained, quickly and efficiently. However, customers have a lot of choices when it comes to mobile devices—from netbooks to Ultrabook devices to tablets to smart phones.


For those customers who need a lightweight companion device, the netbook is a great choice—it allows them to consume media, type emails, chat online, and even create "light" content.



Most netbooks share a few characteristics, including:



  • Intel Atom processor

  • 7-inch to 10.2-inch screen

  • Wi-Fi*, WWAN*, WIMAX* capabilities built in

  • Lighter design

  • Common operating systems, such as: Windows* XP Home, Windows* 7 Starter/Home Basic, MeeGo*, Chrome*


Netbook Users


What kind of customer needs a netbook? Netbooks are a great computing companion device for most any customer—including children and even senior citizens.


In fact, netbooks can be used in a variety of settings:




  • Children can take notes during classes and complete homework.

  • Moms and dads can check e-mail and surf online for recipes while cooking in the kitchen.

  • Grandparents can video call with their grandchildren quickly and easily.

  • Senior citizens can get comfortable and familiar with technology.


Now that you know who can benefit from a new netbook with the Intel Atom processor inside, tell them how many great things they can do with it!



With a new netbook, your users can:



  • Communicate using e-mail, instant messaging, social networking, video phone calling, and more.

  • Learn by researching, completing homework, and studying topics online.

  • Watch by viewing and sharing photos and online videos, and playing back HD videos—even on the TV, thanks to Intel Wireless Display.

  • Browse by surfing the Web, social networks, and more.


The New Atom Processor—Providing a New Netbook Experience


Intel architecture is the computing platform of choice thanks to consistent performance leadership. The new Intel Atom processor platform provides leadership in the netbook category and enables a great customer experience.

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