Appliances Retailer, Reseller Display Guidelines for Home Entertainment, Audio Video and Multimedia Product
Graphics or Visual Aide
Banners and an advertisement will represents your product, where in having a good product display arrangement, promotional items in order, and graphics can catch the eye of a passive customers, and interest most your prospect walk-in consumer as well as buyers. However, there are things you need to know about an effective way to display your banner, graphics, and promotional items along with your mass displayed products. The reason why I came out to share this article with you. I called it “Appliances Retailer Display Guidelines for Home Entertainment, Audio Video and Multimedia Product.”
Audio Video Products
Products such as TV’s (LED, LCD, CRT), home theater’s, sound systems, speakers (2.1, 3.1, 4.1, 5.1, 6.1, 7.1 speakers), television, and other home entertainment stuff should have to follow the following Home Entertainment, Audio Video and Multimedia Product display guidelines in order to exhibit them properly and effectively, making more sales, promises more profits to come. This four guidelines on displaying audio video and home entertainment showcase are list as follows;
Graphics are visible
First graphics are visible, make your product brand visible that resulting to a display looks livelier and eye catching. To achieve it, your graphics and visual aide that tell about your product should be colorful, (such as product advantage, features, and brand names) and should be placed on the top of your TV or Home theater demo or mass displayed product.
High-end or Exclusive models display on Top
Second high-end or exclusive models are on top, high-end or Exclusive models are on top and always be at the front rack or at the top layer of the wall rack but do not cover your banner or graphics if it is a big models (such as 70 inches smart TV’s). Low-end models should be place at the bottom of your High-end or exclusive models display.
Wall and Island racks line-up
Third, Wall and Island racks should always have a complete line-up of display and all units should have display standard such as empty boxes are not allowed for display in vacant spaces. However, if there is a need to have additional display such as product specification, do make it in one neatly and attractive tag. Do not put your product demo boxes as specs.
Price tag at the upper right
Last, make sure that every display unit or product demo’s should have a correct and visible price tag hanged and be place at the upper right corner of product Demo such as TV, facing the item. (I choose right because, I observe, people do look from right to left) However, if there are other promotions such as (less, discounts, 0% interest, zero rated offers, zero percent interest or no interest). This special signage’s, should be attached at the bottom of the price tag.
This four steps is just a very basic displaying appliances products. There are more complex guidelines displaying home entertainment, audio video and multimedia product such as, placing promotional or special signage’s in an ideal arrangement with appliances product demos. Also right positioning of FREE items along with your main unit.
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